Any way you want me: The importance of IT agility in today’s retail world

As seen published on ITProPortal. Retailers need to ensure that their ecommerce offerings are resilient enough to withstand peak demand. With ecommerce continually experiencing rapid growth as connected customers shop over various channels and devices, at a time that suits them, retailers need to ensure that their online offerings are agile enough to deliver on [...]
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Why we advocate microservices to retailers

Microservice architecture is an approach to software design that breaks down large projects into a set of manageable, independent and loosely-coupled services. Each microservice manages a part of the overall retail process and is reusable across different clients such as browser or mobile- based applications.  The approach is as relevant to high street retailers with [...]
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Know your customer – How identity drives effective personalisation, customer acquisition and friction-free sign-on

Personalisation is an increasingly important pillar of effective ecommerce. It is embraced by sectors well beyond its retail roots: in utilities and logistics, financial services and automotive. But, why is it so hard to get right? Customers’ enthusiastic embrace of online, mobile and omni-channel commerce, along with social media, produces great lakes of data. Cloud [...]
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What on earth is hyperscale commerce? ASOS has the answer

The number one fashion destination for 20 somethings knows a thing or two about scale; it has built one of the fastest-growing and most successful ecommerce fashion businesses from zero to £1.5bn in only 15 years, and now boasts 13.4 million active customers, 125 million unique visitors per annum and 100 million page views daily. [...]
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ASOS’ evolution to Hyperscale eCommerce

ASOS is altering the face of UK eRetail with a digital platform that can support global growth, deliver flexibility and allow innovation in customer interaction. Over the past two years this digital platform has been delivered into production. Here Bob Strudwick, CTO at ASOS, talks to Channel 9 and outlines the real world example of [...]
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In a post-Brexit world, global ecommerce needs global tech

As seen on Retail Bulletin. For smart retailers, Brexit is seen as just another little earthquake in a world that generates a new and usually unforeseen challenge almost daily. It is these companies that have already recognised early the opportunities available from trading online outside home territory. For some, it has been the making of [...]
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Peak performance and profit troughs

As seen published on Retail Bulletin. The retail calendar isn’t like everyone else’s; it contains more peaks and troughs than the foothills of the Himalayas, to the extent that some fast fashion retailers now talk about 24 seasons rather than the traditional two; and that’s just for business as usual. Add to this Christmas, Black [...]
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Data-Rich Retailers Lack Customer Identity Insight

C-Suite retail leaders in marketing and technology admit to having inefficient technology solutions to achieve a single customer view, despite being data-rich Digital channels have exposed weaknesses in customer identity strategies as retailers struggle to turn data into insight Retailers from Virgin Holidays, Everest Home Improvements, N Brown and Shell Retail agree that Marketing and [...]
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Financial Services Struggle to Connect with Customers and Deliver Personal Services

Leaders in the Financial Services Insurance sector admit they are behind the curve when it comes to utilising data-rich pools effectively to personalise the customer’s experience Leaders from Prudential UK, LV=, Brightside Insurance and NFU Mutual admit that they need to step away from being product-led and put the customer at the heart of the [...]
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Industrial Organisations Fail to Engage Customers Effectively and are Reliant on Legacy Technologies

C-Suite leaders of Industrial organisations admit that they are behind the curve in comparison to other sectors in the race to achieve customer identity profiles, despite the opportunities afforded by today’s digital technologies Leaders agree that capturing, analysing and using customer data would result in significant improvements to their organisations’ efforts towards personalisation and understanding [...]
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The Media Industry and Identity

Leaders from Prudential UK, LV=, Brightside Insurance and NFU Mutual admit that they need to step away from being product-led and put the customer at the heart of the business Leaders in the Financial Services Insurance sector admit they are behind the curve when it comes to utilising data-rich pools effectively to personalise the customer’s [...]
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I’m still waiting for the instore technology revolution

Some of you may remember this video making the rounds back in 2012. Hijack, a sneaker store in Guatemala, determined to increase customer loyalty, launched an app-based discount scheme to existing customers. Triggered by GPS technology, customers received a notification when they approached a competitor’s store offering a same-day discount in Hijack. What made this [...]
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Big Brands still Fail to Understand Customers despite Current Technology Solutions used by Marketing, CRM and IT Departments

As seen published by Janrain. An Amido Report highlights the importance of a joined-up approach to technology across disparate departmental systems to create customer identity profiles. News Facts: C-Suite leaders in marketing and technology admit to not using customer identity to its full efficiency Six key verticals fail to create a single customer view owing [...]
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Internal Communities – Overcoming hurdles together

People often find it incredibly difficult to admit when things go wrong. Of course this is a sweeping generalisation, but I have found from previous experiences that those in the technology industry often have a strong sense of how “things” should be done. This often means that acknowledging a mistake feels like a failure, with [...]
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Personalisation is not personal without understanding customer identity

The demise of British Home Stores in the retail sector, the unknown consequences of Brexit and the considerable challenges facing media and publishing organisations have resulted in increased reports from industry and financial services of challenges to their business models. Not only are macro-economic trends causing pressure on marketing and technology leadership plans, the rate [...]
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Are you making it personal? Amido report identifies six key verticals as the biggest players facing customer identity challenges

Earlier this year, Amido commissioned a piece of research into senior IT and marketing decision makers across six vertical markets to uncover how they are utilising the ever-increasing amounts of customer data to identify their customers and personalise customer experience. We spoke to leaders across six vertical markets: retail, media, financial services, utilities, logistics, industry [...]
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Confront the ethical implications of powerful algorithms

Featured in Campaign Live and Computer Business Review AlphaGo, Google's program that plays the ancient game of Go, beat Lee Sedol, one of the best human players, in the first two of five games scheduled in Seoul this week.Go is interesting to computer scientists because of its complexity. Famously, there are more possible board positions [...]
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Finding the right way to give

Why consultancies should think carefully when it comes to philanthropy These days having some kind of charitable giving programme is almost standard for companies large and small. In the tech industry these can range from the very big to the very small and it is the tech entrepreneurs who are leading the way when it [...]
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Digital capital of Europe, or EU’s floundering Cousin: How Brexit will affect the UK Tech Industry – The Amido Story

Brexit is obviously a topic of deep concern amongst UK industries, technology being no exception. The general consensus amongst many of the leading UK tech experts and publications is that leaving the European Union would be a disaster for the UK tech industry, with the sector taking a significant economic hit. In the wake of [...]
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In the beginning was the mainframe…

As seen in The Innovation Enterprise. In the beginning was the mainframe. And the mainframe was all powerful. Then came the PC and the power was transferred to the masses. And so began a cycle of technological development that takes us up to the present day. The cycle moves between the server side and the [...]
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